Official Blog of GTM360 Marketing Solutions
AWS Snowmobile is an 18-wheel truck that physically transports Exabyte-scale data from customers’ premises to AWS Regions in a 45 feet container. For the uninitiated: 1 Exabyte = 1000 Petabyte = 1,000,000 Terabytes = 1,000,000,000 Gigabytes. AWS Regions are separate geographic areas that Amazon uses to house its AWS infrastructure. These are distributed around the … Read more
This post is a slightly edited version of my answer to the following Quora question: In coming up with plans with 28 days’ validity, I’m guessing TELCOs have been inspired by one of the 29 Psychological Tricks To Make You Buy More that leverage inherent biases exhibited by consumers. According to this Visual Capitalist article, … Read more
In Global Pricing Tracks PPP, Not PCI, we took the examples of three mainstream products and showed that multicountry prices track Purchasing Power Parity (PPP), not Per Capita Income (PCI). I’d previously used the following line diagram to illustrate this point visually: As you can see, in this chart, PPP and PCI are depicted as … Read more
A Porsche costs $120,000 in USA, which is twice the nation’s Per Capita Income of $60,000. For $3,400, which is 2X of India’s Per Capita Income of $1,700, you won’t even get a Maruti 800. The same model of Porsche would cost ₹1.25 crores ($156K) in India, which is 92X the Per Capita Income of … Read more
Between Eight WYSINWYG Terms In Finance – Part 1 and Eight WYSINWYG Terms In Finance – Part 2, we covered eight terms in finance that should not be taken literally i.e. they’re WYSINWYG (“What You See Is Not What You Get” – to be pronounced “wisinwig”). To recap, they were: Nonprofit Company Winner Takes All … Read more
WYSINWYG (to be pronounced “wisinwig”) means “What You See Is Not What You Get”. We described four WYSINWYG terms in finance in Eight WYSINWYG Terms In Finance – Part 1: Nonprofit Company Winner Takes All Banking the Unbanked Too Big To Fail We will cover four more finance WYSINWYGs in this second part. #5. MARKET … Read more
Let’s see the pitch of a few B2B technology products: ERP prevents stock-outs by triggering stock transfers from one store to another, thereby driving greater revenues. WMS drives greater inventory turns, and thus reduces working capital costs. CEM increases visibility of gifts across the distribution channel, thereby delivering more bang for the trade promotion buck. … Read more
There are many terms that don’t mean what they say. Some are misnomers e.g. Nonprofit Others sound broader than they are e.g Insider Trading Still others are obfuscatory e.g. KYC. I’ve coined the term WYSINWYG to represent such terms. As you might have guessed, WSINWYG (to be pronounced “wisinwig”) stands for “What You See Is … Read more
This blog post is a slightly edited version of my answer to the following Quora question: What is the role of a business analyst in the payments domain? I assume that the question refers to “payments technology” domain and consider the case of a Business Analyst (BA) who works for a tech vendor that provides … Read more
“A basic premise of Web3 is that every product is simultaneously an investment opportunity” – Matt Levine The previous post entitled How Tokenonmics Has Revolutionized Web3 Software was about the revolutionary impact of tokenomics on Web3 software. In this post, we will do a deep dive into the following characteristics of Tokenomics. The genuine Tokenomics … Read more