Official Blog of GTM360 Marketing Solutions
Zepto just became the first unicorn in the Quick Commerce space. Zepto, an India-based grocery delivery company, secured a $200 million Series E at a $1.4 billion valuation in a deal led by Stepstone Group. – Axios Pro. Compared to UDAAN and a couple of other startups that became unicorns in six months or so, … Read more
Media, OTT, SaaS and other recurring-revenue businesses generate revenues from subscriptions funded by credit card- (or debit card-) based standing instructions that automatically charge the cardholder’s account every month. As their consumer, if you want to stop a subscription, you’d want to click a cancel button on their website or app and be done with … Read more
In Bills And Statements Are Hard To Decipher, we noted that it was very hard to read bills and statements from banks, ecommerce companies, retailers and other industries. We took two examples and did a deep dive to understand the full extent of the indecipherability problem: Ecommerce Bill Bank Statement In this post, we will … Read more
People regularly complain that it’s very hard to decipher bills and statements from banks. Rant from Quora: Why are the description info on Bank Account Statements so confusing? We cannot find what is the debit for and from whom the payment / transfer has come in. End of the month when you see the statement … Read more
Between Eight WYSINWYG Terms In Finance – Part 1 and Eight WYSINWYG Terms In Finance – Part 2, we covered eight terms in finance that should not be taken literally i.e. they’re WYSINWYG (“What You See Is Not What You Get” – to be pronounced “wisinwig”). To recap, they were: Nonprofit Company Winner Takes All … Read more
WYSINWYG (to be pronounced “wisinwig”) means “What You See Is Not What You Get”. We described four WYSINWYG terms in finance in Eight WYSINWYG Terms In Finance – Part 1: Nonprofit Company Winner Takes All Banking the Unbanked Too Big To Fail We will cover four more finance WYSINWYGs in this second part. #5. MARKET … Read more
Back in the day, when you wanted to pay Tom, you whipped out your cheque book, wrote Tom’s name in the payee field, and handed over the cheque to Tom. Things were simple. Then banks introduced electronic payments. You no longer paid Tom. You paid Tom’s Account Number and IFSC Code / Sort Code / … Read more
I’ve been asked many times to share my take on the latest status of Rakuten Coin, an altcoin that I wrote about in How Blockchain Can Crack The Holy Grail Of Loyalty Programs four years ago. That is not strictly true. I’ve been asked only once, by someone on Twitter. @droskill: The Rakuten coin was launched … Read more
In Why Is It Hard To Catch Cybercriminals?, we took the following example of a cybercrime: Joe pays Jane online for something and does not receive what he was promised. We then saw why it was hard to catch the cybercriminal (Jane in this case). In this second part, we will examine who is liable … Read more
When the authorities say cash leads to tax evasion, counterfeiting, etc., the common man (“Joe”) thinks it’s because cash is anonymous. When they goad him to ditch cash and move to digital payments, Joe assumes that digital payment will eliminate fraud because it’s not anonymous. Then, one day, Joe uses a digital payment like UPI … Read more